Over the past few days the notorious blogger Fake Steve Jobs (also known as senior editor of Forbes magazine, Daniel Lyons) had put together a series of posts which made it appear as though he was being the target of legal action from the target of his satire: Apple.
What made it such a great piece of work was how legitimate it sounded. Oh, they had sent their lawyers after him. He had dropped his “FSJ” persona and was largely talking with that mask off. He was concerned and worried about having the pants sued off of him. And so on.
Which made it all the more poignant when a great majority of tech bloggers got suckered into these posts as they were all, in fact, fake. What’s the lesson here?
Only that bloggers are pathetically easy targets for hoax bait.
(more…)
Does Your Blog Community Begin at Home?Tips To Focus on the WritingBest Point-and-Shoot Cameras of 2007BlogenomicsThe Value of Meeting Your Fellow Bloggers - Offline!