Hey Marc,
Steve and I are tackling our New Year’s project: Updating the blogging cover we did three years ago, How Blogs Will Change Your Business.
We think it would be fun to dig into what we got right, what we got wrong, what we missed, and what things have happened that folks never could have anticipated. But we need help on this.
You’re living breathing, betting on social networking. If you look at our story, though, you’ll see nary a mention of social networking. I don’t think we were thinking of blogging really narrowly, more of it, along with the other publishing innovations that were emerging at the time (podcasting, video blogging, RSS, Flickr) all represented. Still.
How would we include social networking in our story? Here’s some questions that I thought of, but if you had your own thoughts, that would also be great.
What place would it have? Does it replace blogging, make blogging less important?
Why do you think that in March 2005, it wasn’t really on the radar?
What are the biggest changes that social networking is having on business? Is it in changing marketing? Or changing how companies relate to consumers?
Is the spread of information different than with blogs? Blogging seemed to give specific individuals voices. Is that different with social networking?
In exchange for your time, you’ll get a leatherbound copy of the article. Ok, that part was a joke.
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